Databox SEO Strategy Review: Authority Building Hack!

In January 2017, Peter Caputa joined an early-stage startup, Databox, as CEO. When he joined HubSpot in 2007, he was employee #15. Applying what he learned, he managed to take Databox to the next level. 

Here’s how they hacked the authority-building process.

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Etsy SEO Strategy Review

Per someone’s request, I decided to review Etsy’s SEO Strategy.

There are a lot of case studies and observations about Etsy, as shown in the Sources section. It gave me a sense that Etsy gets where they are today despite their poor SEO in the beginning.

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Booking.com SEO Strategy Review

Booking.com SEO strategy review

Similar to Houzz’s local SEO strategy, Booking.com can systematically rank for this keyword combination by using structural SEO. Keyword combinations can be at category level searches such as “vacation homes in [Location name],” and also be business profile level ” searches such as [universal’s loews sapphire falls resort] reviews”.

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How Did We Grow Our Organic Traffic by 69X in 15 Months?

SolarFeeds organic growth

We had 534 organic monthly visitors to SolarFeeds.com in 2019 July when I first purchased the poorly run blog. But by 2020 October, we had 37,680 organic UV/mon. That’s a 69X growth in 15 months from blogging! And more astonishingly, we only spent around $18K on content creation.

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Imagine a Drone Trading Marketplace

I wrote about how we leveraged high Domain Authority (DA) score to grow our organic traffic by 69X in 15 months. If you have read it, you’d understand how a “high DA score + structural SEO” combination can be a killer growth strategy for an early-stage startup. I purchased the dronetradr.com because I saw its potential to do the same.

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